Certified Financial Services Professional (CFSP)

Conducting needs analyses of customers’ leads to either product sales or referrals to specialist sales professionals, which is the responsibility of the financial services professional. All retail banking products, including personal credit and mortgage lending, small business products and loans, personal and business bank accounts, and registered products, must be familiar to the financial services professional. Additionally, they must be knowledgeable about internal systems, transaction processing, teller duties, and investments in and transactions involving mutual funds. The traditional path for a Financial Services Professional’s career is to advance to the position of Financial Advisor.

Certification Program Objectives:

  • Daily dealing with clients’ personal banking requirements and referring clients to others if needed
  • Accurately recording each and every sale
  • Using and contributing to the bank’s internal client referral system delivering prompt and competent customer care
  • Taking part in some sales and marketing-related business development

Certification Requirements:

  • Bachelor’s Degree
  • 5 years of work experience in Financial Services

Certifying Examination:

  • To be certified as CFSP, student should take up a 1.5 hours exam at the designated examination centers.
  • The qualifying exam would consist of 50 multiple choice questions, testing core certification modules.
  • Professionals with relevant experience and other qualifying criteria may be exempted from the examination.

Certification Modules:

Module 1: Principles of Banking
Module 2: Personal and Business Finance
Module 3: Introduction to Investing
Module 4: Financial Management