The Certified Hotel Administrative Executive (CHAE) certification program is a prestigious professional credential designed for individuals aiming to lead and manage operations within the hospitality industry. In an era where guest expectations are continuously evolving, and competition is intensifying, the role of hotel administrators has become more strategic than ever. The CHAE program is crafted to develop competent, visionary leaders who can oversee hotel operations, drive service excellence, manage teams effectively, and ensure profitability and sustainability in a highly dynamic environment.

This comprehensive certification equips participants with in-depth knowledge and critical skills across various facets of hotel administration, including operational efficiency, customer service excellence, financial performance, and brand development. The curriculum blends hospitality management principles with modern strategies in leadership, revenue optimization, and facility operations. It prepares professionals to adapt to global hospitality trends, lead high-performing teams, and implement systems that enhance guest satisfaction and organizational success.

Certification Program Objectives:

Upon completing the Certified Hotel Administrative Executive (CHAE) program, participants will be able to:

• Master Hotel Management Fundamentals: Gain a comprehensive understanding of the core principles that govern effective hotel operations and administrative structures.
• Demonstrate Strong Leadership: Acquire leadership and people management skills necessary to inspire teams, manage departmental functions, and uphold service standards.
• Optimize Revenue Performance: Learn and apply strategies for revenue management, pricing optimization, and financial analysis to ensure profitability and sustainability.
• Deliver Customer Service Excellence: Develop customer-centric approaches and service innovations to exceed guest expectations and drive repeat business.
• Manage Hotel Operations Effectively: Strengthen capabilities in facilities management, maintenance, housekeeping, and day-to-day operations for seamless functioning.
• Implement Marketing and Brand Strategies: Understand hospitality branding, marketing communication, and digital strategy to attract and retain guests in a competitive landscape.

Certification Eligibility Criteria:

To apply for certification from The American Institute of Business and Management (AIBM) and its allied institutions, candidates must meet at least one of the following criteria:

• A Bachelor’s degree from a recognized institution

And/or

• 2 to 5 years of relevant work experience in the related professional field.

Note: Applicants who do not hold a Bachelor’s degree but possess exceptional professional experience and hold significant positions within their organizations in a relevant field may also be considered for certification on a case-by-case basis, subject to the approval of the AIBM evaluation committee.

Certifying Examination:

• To be certified as CHAE, student should take up a 1.5 hours online exam conducted by AIHHM.
• The qualifying exam would consist of 50 multiple choice questions, testing core certification modules.
• Professionals with relevant experience and other qualifying criteria may be exempted from the examination.

Certification Modules:

• Module 1: Hotel Management Fundamentals
• Module 2: Leadership in Hotel Administration
• Module 3: Revenue Management Strategies
• Module 4: Customer Service Excellence in Hospitality
• Module 5: Operations and Facilities Management in Hotels
• Module 6: Marketing and Brand Management in Hospitality

* The modules of the certification are constantly updated and are subject to change.

Who Should Do This Certification:

The CHAE certification is ideal for a broad range of professionals within the hospitality and service industries who are either currently working in or aspiring to assume leadership roles in hotel administration. It is particularly beneficial for the following profiles:

• Hotel Managers and General Managers: Experienced professionals looking to refine their administrative skills and gain a formal certification to validate their leadership in hotel operations and management.
• Front Office Managers and Supervisors: Individuals aspiring to transition into senior management roles and seeking structured learning in leadership, revenue, and guest service strategies.
• Food & Beverage and Housekeeping Managers: Departmental leaders who want to broaden their understanding of cross-functional hotel administration and contribute to holistic hotel performance.
• Aspiring Hospitality Professionals: Recent graduates or entry-level employees seeking to build a strong foundation and enhance their career prospects in hotel management.
• Hospitality Consultants and Trainers: Professionals providing guidance or training services to hotels and resorts who wish to deepen their subject matter expertise and improve client outcomes.
• Entrepreneurs in Hospitality: Owners and operators of boutique hotels, guesthouses, or small hospitality ventures who need practical knowledge to manage staff, finances, branding, and guest satisfaction effectively.
• Resort and Property Managers: Individuals responsible for overseeing the administration of resorts, lodges, or serviced apartments looking to standardize operations and improve service delivery.

The CHAE certification is structured to empower individuals from diverse hospitality backgrounds to lead confidently, manage efficiently, and innovate continually in today’s competitive global hotel industry. Whether advancing a current role or transitioning into hospitality leadership, CHAE offers the professional edge needed for long-term success.