Certified Sales Manager (CSM)

To create a consistent approach to sales team management, the training uses a number of case studies and exercises. To build a shared vocabulary around core sales management competencies, group presentations and self-assessment tools will be used.

Certification Program Objectives:

• Demonstrate characteristics of a successful sales manager in today’s market.
• To improve sales performance, create and deliver sales plans, manage sales territories, and apply various forecasting models.
• Assess and train the sales crew in order to boost sales and earnings.
• Conduct sales coaching and counseling sessions that are effective.
• Improve sales and employee retention by utilizing their leadership and team-building skills.

Certification Requirements:

• Bachelor’s Degree
• 5 years of work experience in a Sales

Certifying Examination:

• To be certified as CSM, student should take up a 1.5 hours exam at the designated examination centers.
• The qualifying exam would consist of 50 multiple choice questions, testing core certification modules.
• Professionals with relevant experience and other qualifying criteria may be exempted from the examination.

Certification Modules:

Module 1: Introduction to Sales Force Management
Module 2: Organizing, Staffing, and Training a Sales Force
Module 3: Directing Sales Force Operations
Module 4: Evaluating Sales Performance