The Certified Video Marketing Professional (CVMP) professional certification program is designed to equip learners with the necessary skills and knowledge to become experts in video marketing. This comprehensive program covers a range of topics, from the basics of storytelling to the intricacies of video analysis. The program is designed to help learners create engaging video content, develop effective video marketing strategies, and analyze the performance of their videos.
Certification Program Objectives:
- Understand the power of video as a storytelling format and how it can be used to connect with audiences.
- Learn how to produce high-quality video content that resonates with viewers and drives engagement.
- Develop effective video marketing strategies and optimize video content for maximum impact.
- Learn how to analyze video performance using various metrics and tools to improve future video marketing efforts.
- To be certified as CVMP, student should take up a 1.5 hours exam at the designated examination centers.
- The qualifying exam would consist of 50 multiple choice questions, testing core certification modules.
- Professionals with relevant experience and other qualifying criteria may be exempted from the examination.
- Video: The Stroytelling Format to Rule Them All
- Producing Killer Video Content
- Strategy & Optimization
- A Window into Your Performance: Video Analysis